note: BRANDON & JOHN: The concept is, simply, to illustrate how an evil corporation like a running shoe that makes you head butt people would market their product. The world is a fucked up place. That would be our movie poster tagline if this was a feature: “The world is a fucked up place.” We see the danger because of our connection to the ad world. We met at an agency, and were exposed to many things that we are parodying in ‘Dangerous’, in the whole product-to-campaign process and the brand and client relationships that are just insane. It’s something that is tragically hilarious and thats kind of what we were going for. So we were able to draw from a familiar well. I hope the satire resonates with the audience. I hope they see something hilarious and ridiculous that is rooted in a sense of truth. There’s a lot of things to think about, and maybe laugh about or cry about. Commercialism obviously, sexism, feminism, capitalism. Its all about the isms.
note: BRANDON & JOHN: The concept is, simply, to illustrate how an evil corporation like a running shoe that makes you head butt people would market their product. The world is a fucked up place. That would be our movie poster tagline if this was a feature: “The world is a fucked up place.” We see the danger because of our connection to the ad world. We met at an agency, and were exposed to many things that we are parodying in ‘Dangerous’, in the whole product-to-campaign process and the brand and client relationships that are just insane. It’s something that is tragically hilarious and thats kind of what we were going for. So we were able to draw from a familiar well. I hope the satire resonates with the audience. I hope they see something hilarious and ridiculous that is rooted in a sense of truth. There’s a lot of things to think about, and maybe laugh about or cry about. Commercialism obviously, sexism, feminism, capitalism. Its all about the isms.